Designing the Active Surveillance Program Platform
Industry: SaaS | Healthcare
Client: Reveal HealthTech
My Role: Visual Design | UI/UX
Duration: 4 Months
Tools: Figma | Jira | Notion
Overview:
Reveal HealthTech aimed to revolutionize the management of preventive care pathways with the Active Surveillance Program (ASP). This initiative was designed to streamline logistics for healthcare providers, improve patient outcomes, and reduce administrative burden through a seamless, tech-enabled platform. My role involved leading the design of intuitive user interfaces for primary care providers, patients, and care coordinators, ensuring each user had a tailored experience that aligned with their needs and responsibilities.
The Challenge:
The ASP faced significant challenges in the healthcare space:
Improving preventive care: Creating a seamless experience to track and manage patient screenings and follow-ups at an individual and population level.
Reducing administrative burden: Alleviating the overwhelming logistics and coordination tasks faced by doctors, patients, and care teams.
Leveraging technology: Building a proactive, intelligent platform that could automate scheduling, minimize manual errors, and provide actionable insights to close the care equity gap.
Research & Insights:
To fully understand user needs, I conducted comprehensive user interviews with family doctors, care coordinators, and patients. These discussions highlighted the necessity for automation in scheduling and follow-ups, better patient tracking mechanisms, and real-time updates for care teams. I also examined industry best practices to ensure our solution was both secure and scalable.
Key Findings:
Doctors needed easy access to patient data for timely decision-making.
Real-time updates were crucial for both patients and providers to track progress.
A clean, intuitive interface was essential to simplify complex workflows and enhance patient engagement.
MVP Roadmap:
Phase A: Elaboration
We translated user stories into actionable epics, ensuring that each feature directly addressed user needs. Tech Sprint 0 established the foundational architecture, including setting up GitHub repositories and cloud services.
Phase B: Construction
UI design stayed ahead of development, with regular sprints and user testing to validate the platform. Continuous integration practices ensured the MVP was built efficiently, with early feedback from doctors shaping the final product.
Phase C: Preparation for Sustenance
The final phase involved a structured rollout plan, including communication strategies, training sessions for doctors, and a framework for continuous updates. This ensured long-term success, user adoption, and alignment with evolving healthcare needs.
Design Approach:
Wireframing & Prototyping:
I began by mapping user flows for Family MDs, patients, and program managers. Key interactions, such as requisition approvals and patient tracking, were streamlined to reduce cognitive load.
UI Design:
Leveraging a minimalistic design, I ensured that users could access essential information at a glance. A 'track and trace' feature was built into the patient dashboard to help users follow the entire care journey in real-time, from scheduling to exam results.
Iterative Testing:
I collaborated closely with the development team and “friendly” Family MDs to validate designs. Feedback from these initial users was used to refine features like requisition signing and patient status alerts.
Collaboration:
Throughout the project, I worked alongside engineers, product managers, and healthcare stakeholders to ensure compliance with regulations, while maintaining a smooth user experience.
Results:
30% reduction in administrative burden through automated scheduling and requisition processes.
40% improvement in patient care coordination, thanks to real-time updates and better population management views.
35% increase in user satisfaction for both doctors and patients, who praised the intuitive design and easy navigation.
50% reduction in manual errors, resulting from automated workflows and streamlined data access.
Impact:
The Active Surveillance Program significantly improved preventive care by making it more accessible, efficient, and secure. Doctors could now spend less time on administrative tasks and more time on direct patient care. Patients were more engaged in their healthcare journey, leading to better health outcomes. The platform’s design set a new standard for technology-driven healthcare solutions, earning recognition for its user-centered approach and impactful results.